Home - Agro'Novae, Agence Commerciale et Marketing Agroalimentaire

A SALES & MARKETING AGENCY FOR FACTORIES AND PRODUCERS…

AGRO’NOVAE DEVELOPPEMENT is an Agency whose business and know-how is the sales and marketing of agri-food products and their developments. The Agency works under exclusive mandate, in France and abroad, for products coming directly from the factories or producers of its principals. This is the assurance for its customers of exclusive representation in a territory (France, Europe or major export) and for distributors, wholesalers, retailers or journalists, of having a single point of direct contact with manufacturers for permanent optimization of trade flows (commercial, technical, quality, financial follow-up, placing of orders, information media, files and press releases, etc.). It is also the assurance of lobbying actions carried out in a sustainable manner by agri-food professionals.

Yves Faure
CEO

Not only a job…

A Passion: Trade…

Since 1986, AGRO’NOVAE DEVELOPPEMENT has been a trading house and its team says it with reason and passion. Its business is unique and complex: to promote and market products of its manufacturers according to their objectives, Marketing in the first sense of the term: listening carefully to a market and its players, analyzing and defining a strategy, setting objectives, negotiating and convincing in a win-win partnership, informing, making known, selling and promoting in a sustainable way, adapting to changes in the markets…. and of course achieve the objectives set.

« Ut in omnibus Deus glorificetur »

1986-2023 : A KNOW-HOW ACQUIRED IN 37 YEARS OF EXPERIENCE…

A Trading House is not built in a day or a year. Created in 1986 by its founder and CEO Yves FAURE, AGRO’NOVAE DEVELOPPEMENT has made its “ranges” by persevering humble and patient learning, chaining success and failure: but always with attentive listening, learning and achieving long-term fixed objectives. A Partnership rather than a Corporation, AGRO’NOVAE has known how « to be and last »: to believe in its quality objectives and to dare its commercial challenges.

A COMPETENT AND PROFESSIONAL TEAM…

The Agency is a team of about ten men and women, reliable and competent professionals, each of them mastering a professional technique : commercial, administrative, accounting, financial, marketing, communication. The Agency is homogeneous, united, versatile, loving its profession and a taste for challenge: doing business and achieving the objectives set by its industrial or producer principals.

PREMIUM PRODUCTS WITH HIGH ADDED VALUE…

Specializing in food groceries, AGRO’NOVAE DEVELOPPEMENT team has chosen to have Premium products in its portfolio of taste quality, presentation and food safety: with high commercial and financial added value for its customer, distributors, wholesalers and retailers. Food markets worked by the agency are sustainable, adaptable to economic conditions, resilient and profitable.

TRUST OF BEAUTIFUL BRANDS…

For a French or foreign agri-food manufacturer or producer, entrusting for one or more countries and under exclusive mandate, the marketing and the promotion of one of its products or one of its brands to the AGRO’NOVAE DEVELOPPEMENT team is the guarantee of total involvement thanks to recognized experience, knowledge of its territories of the main players in distribution and food information.

ACTIONS & PRESENCE IN FRANCE AND ON EXPORT

In France AGRO’NOVAE DEVELOPPEMENT team covers the entire territory with its sales department for the distribution centres, around twenty local sales agents ensuring a close relationship with the points of sale and a multitude of contacts in the media able to disseminate press releases and kits.

Internationally in a number of countries with actions (Spain, Italy, Germany, United Kingdom, USA, Canada, Korea, Japan, Australia, Malaysia, etc.), regular visits from its Senior Sales Managers, phone call meetings and daily emails from its bilingual sales assistants, participation in numerous trade shows, allow regular contacts and monitoring of the sales of the represented and marketed products.